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ICHM802: Managing Service Relationships |
This unit begins with an overview of an "ideal" relationship between service providers and their customers, comparing customers' evaluations of service with providers' benchmarks. It includes a discussion of cultural differences in ethical values and the relative focus on quality versus quantity and a discussion of contemporary challenges facing managers in the international service industry.
| Credit Points: | 4 |
| Contact Hours: | -- |
| When Offered: |
D1 - Day; Offered in the first half-year
D2 - Day; Offered in the second half-year
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| Staff Contact: |
Dr Elizabeth Christopher |
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| Unit Designations: |
--
| | Assessed As: |
Graded
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| Offered By: |
EFS - Division of Economic and Financial Studies |
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| Unit Web Pages |
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No web pages available.
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| Timetable |
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No timetable available.
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