|
You are here:
Macquarie
» 2007 Handbooks
» Units
» ICMS802
ICMS802: Managing Service Relationships |
This unit begins with an overview of an "ideal" relationship between service providers and their customers, comparing customers' evaluations of service with providers' benchmarks. It includes a discussion of cultural differences in ethical values and the relative focus on quality versus quantity and a discussion of contemporary challenges facing managers in the international service industry.
| Credit Points: | 4 |
| Contact Hours: | -- |
| When Offered: |
D2 - Day; Offered in the second half-year
|
| Staff Contact: |
Mr David McDonald |
| Prerequisites: |
|
| Corequisites: |
|
| NCCWs: | ICHM802
|
| Unit Designations: |
--
| | Assessed As: |
Graded
|
| Offered By: |
EFS - Division of Economic and Financial Studies |
|
|
| Unit Web Pages |
|
No web pages available.
|
|
|
