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» MAS390
MAS390: Public Relations II |
Entry to this unit is restricted.This unit is designed to build on the knowledge gained in MAS389 Public Relations I, and it focuses on developing practical PR skills. Students will work on developing a PR/communications plan for a "real-life" communications problem to present it as a PR "pitch". Presentation, persuasive and strategic planning skills are the main assessment emphasis in MAS390.
| Credit Points: | 3 |
| Contact Hours: | 2 |
| When Offered: |
D2 - Day; Offered in the second half-year
E2 - Evening; Offered in the second half-year
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| Staff Contact: |
Dr Murawska |
| Prerequisites: |
MAS389(P)
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| Corequisites: |
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| NCCWs: |
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| Unit Designations: |
Technology
| | Assessed As: |
Graded
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| Offered By: |
Department of Media |
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