2009 Course Handbook
BUS800: Electronic Commerce Strategy
E-commerce is revolutionising the economic, social, political, legal, and ethical dimensions of the business environment. This unit aims to provide a comprehensive framework for understanding these changes. Through a combination of lectures, case study presentations, and class discussions, this unit provides students with a conceptual framework for understanding e-commerce as a social and business phenomenon and an analytical and strategic approach to the analysis of e-commerce business problems.
| Credit Points: | 4 |
| Contact Hours: | -- |
| When Offered: |
D1 - Day; Offered in the first half-year
D2 - Day; Offered in the second half-year V2 - Vacation study - second semester X1 - External study; Offered in the first half-year |
| Staff Contact: | Mr John Edwards |
| Prerequisites: | |
| Corequisites: | |
| NCCWs: | |
| Unit Designations: | -- |
| Assessed As: | Graded |
| Offered By: |
Faculty of Business and Economics |
Timetable Information
For unit timetable information please visit the Timetables@Macquarie Website.