2009 Course Handbook
BUS810: Value Chains in Service Organisations
Discussion of service and product/service-offerings in a value chain context. Service strategies, value network-enabled services, strategic service concept. New business model development. Quality management in services and e-services. Matching of capacity and demand, service value chain, and yield management. Models of collaboration, franchising, and business process outsourcing (BPO). Performance/productivity measurement in service value chain/networks.
| Credit Points: | 4 |
| Contact Hours: | -- |
| When Offered: | TBD - To be determined |
| Staff Contact: | Professor Willem Selen |
| Prerequisites: | |
| Corequisites: | |
| NCCWs: | |
| Unit Designations: | -- |
| Assessed As: | Graded |
| Offered By: |
Faculty of Business and Economics |