2009 Course Handbook
ICMS802: Managing Service Relationships
This unit begins with an overview of an "ideal" relationship between service providers and their customers, comparing customers' evaluations of service with providers' benchmarks. It includes a discussion of cultural differences in ethical values and the relative focus on quality versus quantity and a discussion of contemporary challenges facing managers in the international service industry.
This unit is taught at the International School of Management, Sydney, located in Manly.
Credit Points: | 4 |
Contact Hours: | -- |
When Offered: | E1 - Evening; Offered in the first half-year |
Staff Contact: | Ms Jennifer Adelstein |
Prerequisites: | |
Corequisites: | |
NCCWs: | ICHM802 |
Unit Designations: | -- |
Assessed As: | Graded |
Offered By: |
Faculty of Business and Economics |
Timetable Information
For unit timetable information please visit the Timetables@Macquarie Website.