2009 Course Handbook
MKTG809: Marketing Logistics
This unit offers participants an opportunity to study the complexities of distributing products and services. It explores the theoretical and pragmatic aspects of channels of distribution and logistics management. The role of marketing logistics in achieving corporate objectives through effective supply chain management and the use of emergent technologies is an important feature of the unit.
| Credit Points: | 4 |
| Contact Hours: | -- |
| When Offered: |
E1 - Evening; Offered in the first half-year
E2 - Evening; Offered in the second half-year |
| Staff Contact: | Mr Gareth Jude |
| Prerequisites: | |
| Corequisites: | |
| NCCWs: | |
| Unit Designations: | -- |
| Assessed As: | Graded |
| Offered By: |
Faculty of Business and Economics |
Timetable Information
For unit timetable information please visit the Timetables@Macquarie Website.