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2009 Course Handbook

MKT04 - Marketing and Organisational Behaviour (Undergraduate Coherent Study)

Major: Marketing
Area of Study: Marketing
Degree: BCom - Bachelor of Commerce (UAC Preference 300210 CSP)
Offered By: The Department of Business
The Faculty of Business and Economics

General Requirements

Minimum number of credit points - 68; maximum number of credit points at 100 level - 30; minimum number of credit points in units at 300 level or above designated in the Schedule of Undergraduate Units as commerce or economics units - 18; which must include the following approved coherent study:

BBA315 or ECON361, MKTG302, MKTG303, MKTG304, PSY307 or PSY345

Recent Updates

17 Oct 2008 - EDUC80P

Program title amended